PORTAGE BAY GIFT STORE
Portage Bay Gift Store is a Seattle-based gift shop offering a diverse range of carefully selected gifts for last-minute shoppers.
The store provides its customers with unique gifts crafted by local Seattle artists. By curating eclectic gifts, store saves time for its customers and fosters community.
Portage Bay Gift Store is a Seattle-based gift shop offering a diverse range of carefully selected gifts for last-minute shoppers.
The store provides its customers with unique gifts crafted by local Seattle artists. By curating eclectic gifts, store saves time for its customers and fosters community.
BRANDING
ART DIRECTION
POSTER DESIGN
ART DIRECTION
POSTER DESIGN
CHALLENGE
The challenge was to reflect Portage Bay Gift Store’s eclectic, ever-changing identity while keeping a cohesive look. To find authentic ways to connect with last-minute shoppers and local gift seekers in a way that felt personal and community-driven.
The challenge was to reflect Portage Bay Gift Store’s eclectic, ever-changing identity while keeping a cohesive look. To find authentic ways to connect with last-minute shoppers and local gift seekers in a way that felt personal and community-driven.
EXECUTION
I used a playful color palette and quirky characters to capture the store’s charm. The design balances bold, fun visuals with a sense of thoughtful curation, reflecting the unique and local nature of the shop.
I used a playful color palette and quirky characters to capture the store’s charm. The design balances bold, fun visuals with a sense of thoughtful curation, reflecting the unique and local nature of the shop.